Nutrition Labels Being Ignored By Consumers

The key outcome of the FLABEL conference (Food Labeling to Advance Better Education for Life) in November 2011 was reported to be that even though nutrition labeling is commonly used throughout Europe, consumers pay insufficient attention and lack motivation to use them. FLABEL Scientific Advisor, Professor Klaus G…

Healthier Food Choices Impacted By Low Motivation And Attention, Not The Labeling Itself

The final results from the Food Labeling to Advance Better Education for Life (FLABEL) project, which provides the latest research on consumer behavior and nutrition labels, demonstrate that even though the nutritional information on European food labels is well understood, consumers lacking motivation and attention nevertheless prevent the labels from making a positive impact on food choices…